Intervention in case of company restructuring and re launch; centralisation of marketing and sales functions amongst more business units ; mergers and acquisitions.
- System audits of marketing, e-commerce and sales, re-engineering, cost analysis and control: profit & efficiencies hunting.
- Futurecube Blueprint© of marketing centralization.
- Implementation of marketing centralization (HR, organization chart, job description, Kpis, w.o.w.)
- Set up of data driven marketing management and Central Intelligence function
- Set up of marketing metrics : R.O.I & Kpis.
- Recruitment & coaching.